Latina Style Business Series
Thu. July 23, 2009, 8am-4pm
San Jose

Doubletree Hotel
2050 Gateway Place, San Jose, CA 95110
Empowering Latina Entrepreneurs across the United States! Save the Dates - The LATINA Style Business Series, the most successful ongoing business development for LATINA Entrepreneurs in the nation since 1998!

LATINA Style Magazine, the premier magazine addressing the needs of the Latina professional and business owner, is proud to present the LATINA Style Business Series. This interactive business development program brings together Latina business owners with key corporations and government agencies that provide the goods and services needed by these outstanding entrepreneurs. Over 18,000 Latina entrepreneurs in over 75 cities have participated in the Series since its inception in 1998. The series also presents a unique opportunity to corporations to recruit potential suppliers.  

Thu. July 23, 2009, San Jose, CA
Thu. October 15, 2009, Jersey City, New Jersey
Thu. November 19, 2009, Houston, Texas

The Business Series Audience: Participants are Latina business owners seeking to grow their business and Latina professionals interested in starting a business. Each event typically attracts 200 to 350 attendees. Editorial coverage of each event appears in LATINA Style Magazine and is also posted on www.LATINAStyle.com. LATINA Style Magazine has a distribution of 150,000 with a readership of 600,000, and the website receives an average of 200,000 hits a month.

Demographics: Latina business owners represent nearly 600,000 businesses. They generate close to $70 billion in sales and employ over 500,000 employees. They also constitute the fastest growing segment of the small business arena.

The program emphasis is in creating a solid business foundation for the Latina entrepreneur. Corporate sponsors provide expert panellists to speak about a specific category of expertise. The program covers a wide-range of topics including: access to capital; strategic sales & marketing strategies; professional, technology, and communications services; corporate & federal procurement opportunities.

Presenters will have the opportunity to work directly with the audience, clarifying the issues, addressing the problem areas and highlighting the products, services and procurement opportunities their corporation provides. The outcome is a solid set of leads that can be converted into mutually beneficial business relationships. The development and growth of Latina owned businesses not only benefits Latinas but has a significant positive effect on our economy.

The seminar is a one-day event that includes an exhibit area with a networking breakfast, panel sessions, Latina Entrepreneur Award luncheon with a keynote speaker, a closing networking reception, and a Latina leadership VIP dinner (held the night before and by invitation only). Each participant is given a commemorative gift bag which will have the product sponsors items. An excellent opportunity to reach the growing Hispanic market!

For further information and registration: www.bs.latinastyle.com
(please mention everyCircle.com when registering)

AGENDA
NETWORKING BREAKFAST
Registration in the Bay Shore Foyer
BUSINESS OPPORTINITY EXPO 8:00 – 9:00 AM

BUSINESS SERIES WORKSHOPS
Donner Siskiyou 8:30 AM – 12:30 PM

Welcome & Business Series Introduction: (8:30 am – 9:00 am)
Robert Bard, President & CEO, LATINA Style
Welcoming Remarks, Macy’s Speaker

The Essentials of a Successful Business (9:00 am - 9:45 am)
Focus: Panelist will present the fundamentals for all entrepreneurs including structure, accounting, accountability, certification, and financing. Panelist will present available sources and ways to build capacity to position a small business for growth.

Greening Your Business Sponsored by Wal-Mart (9:45 am – 10:15 am)
Focus: Experts will provide education, insights, and solutions to help small business owners see the value and relevancy of “Going Green”

Break (10:15 am - 10:30 am)

Lessons Learned - Latina Entrepreneur’s Survival Guide
(10:30 am – 11:20 am)
Focus: Successful Latina entrepreneurs at different stages of business maturity discuss lessons learned, insight gained through their experiences, challenges encountered, and ways of overcome these. The current economic state has caught many ill-equipped…these women will share ways to be ready for growth and new opportunities.

WIPP's Give Me 5 Program (11:20 am – 11:50 pm)

Look Successful - Be Successful Sponsored by Macy’s, Inc.
(11:50 am – 12:20 pm)
Focus: An integral part of being a successful Latina entrepreneur is a consistent and winning image. From what you wear to your body language to your attitude, these are tell-tale signs of your success. Learn how to always present our best possible self others.

LATINA ENTREPRENEUR AWARD LUNCHEON
Cassacade Sierra 12:30 pm – 2:00 pm
Welcome: Robert Bard, President & CEO, LATINA Style
Award Recipient Sponsored by Macy’s:

Where the Jobs Are: (2:00 pm – 3:00 pm)
Focus: Our objective is to provide a platform where companies can recruit Latina talent and our attendees can hear about employment opportunities, do's and don'ts when job seeking, and ways to stand out in a very crowded field of potential job candidates.

CLOSING DESSERT RECEPTION
Bayshore Foyer 3:00 pm – 4:00 pm

NETWORKING & CAREER FAIR in the Exhibit Area
Macy’s Presents the Make over Lounge
You will receive free professional makeovers as well as the opportunity to win fabulous prizes

Drawing – fabulous prizes donated by our sponsors
*MUST BE PRESENT TO WIN*

(agenda subject to change)